A New Blueprint for Success in Home Renovation Sales
From Pandemic Challenge to Record-Breaking Success: A Tale of Innovation and Resilience
Objectives
In 2020 the home renovation sector was booming. Sales of window coverings, curtains and blinds, had never been so good. Remote design and sales teams covered the US and sales were performing way ahead of the prior year.
Then came the pandemic. People shut their doors to non-immediate family members and sales stopped. Instantly. It was insane.
Solutions
Against this backdrop, which ended many companies, one company stood out. Their sales were booming. They had, fortuitously, just implemented Grypp as a remote sales solution to help them sell their window coverings remotely by being shown round the customers homes via video link from their remote call centers. Being able to show the materials and styles visually and price up jobs based on measurements conducted by the customer with the agents help, sales didn’t skip a beat.
- Explosive Sales Growth: The adoption of Grypp led to a sales volume increase from 10 to 1,650 deals per month within a year, marking a 165-fold growth.
- Revenue Increase: Starting at $2,856, sales revenue skyrocketed to $546,000 per month at its peak, a 191-fold rise. The company saw an average monthly revenue of $247,000 in the first year, with a 41%increase to $349,000 in the second year.
- Customer Satisfaction: The virtual sales process was well-received, offering a safe and convenient shopping experience that eliminated the need for in-person visits.
- Job Retention: This strategic shift preserved jobs, allowing sales teams to transition smoothly to remote operations and maintain effective customer interactions.
Outcomes
Boost in Sales
Revenue Growth (YoY)
Averages Sales Value
