How Grypp's Solution Transformed a Leading Hotel Brand's Revenue
Revolutionizing Remote Sales with Grypp: Engage, Expand, and Excel
Objectives
One of the world’s most iconic hotel brands sought to improve virtual sales of its lifestyle membership program.
Solutions
Grypp’s solution enabled the centralized sales team to provide a highly engaging and interactive customer journey, using rich media to showcase the hotel brand’s lifestyle membership program.
The virtual sales solution allowed advisors to share a compelling virtual experience alongside their traditional voice-only conversations, leading to increased engagement and sales conversions. By leveraging Grypp’s technology, the hotel brand was able to expand its geographical market reach and achieve highly efficient revenue growth in virtual sales.
- Virtual sales via Grypp accounted for 5% of total sales in 2021.
- In 2022 this increased by 1,400% to $70M, representing 46% of all remote sales.
$6.5M was generated in the first month of 2022 alone via 1,000 customer contact presentations, representing $6,500 per contact. - Grypp’s solution outperformed in-person member upgrade sales efficiencies by 85% and overall sales efficiencies by 50%.
- In 2023, the target for Grypp remote sales is $140M rising to $200M in 2024.
Outcomes
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Additional Sales
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ROI
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Performance Increase
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Revenue Oppertunity
We're closing over 35% on Grypp calls and member sentiment has seen a huge increase
Vice President of Sales Operations and Direct Sales
